The designers of Iran and its diaspora — shaping what the world sees, uses, and feels.

AI Products

The future of AI interaction isn't chat — it's artifacts. The shift is from ephemeral conversations to durable, editable objects that persist. Design for the thing that gets created, not the conversation that creates it.

Cursor 2.0, GitHub Copilot Workspace

AI Products

The future of AI interaction isn't chat — it's artifacts. The shift is from ephemeral conversations to durable, editable objects that persist. Design for the thing that gets created, not the conversation that creates it.

Cursor 2.0, GitHub Copilot Workspace

AI Products

Before an AI agent does anything irreversible, show the diff. Here's what I'm about to change, and here's what it will look like after. The blast radius preview is the new confirm button.

Cursor 2.0, GitHub Copilot Workspace

AI Products

Before an AI agent does anything irreversible, show the diff. Here's what I'm about to change, and here's what it will look like after. The blast radius preview is the new confirm button.

Cursor 2.0, GitHub Copilot Workspace

AI Products

Confident and wrong is worse than uncertain and right. AI-native interfaces must link every claim to its source — not as a footnote, but as a first-class design element. Citation is a UX pattern, not just an academic habit.

Hebbia, NotebookLM

AI Products

Confident and wrong is worse than uncertain and right. AI-native interfaces must link every claim to its source — not as a footnote, but as a first-class design element. Citation is a UX pattern, not just an academic habit.

Hebbia, NotebookLM

Design Craft

The best AI interfaces stay mostly quiet. They suppress routine information and surface only what needs attention. Calm is not a lack of features — it's the hardest design decision you'll make.

Datadog Watchdog, Bits AI

Design Craft

The best AI interfaces stay mostly quiet. They suppress routine information and surface only what needs attention. Calm is not a lack of features — it's the hardest design decision you'll make.

Datadog Watchdog, Bits AI

Design Craft

Chat isn't a destination — it's a steering wheel. The best AI products use conversation to manipulate artifacts already on screen. Chat should change things, not just describe them.

Microsoft 365 Copilot

Design Craft

Chat isn't a destination — it's a steering wheel. The best AI products use conversation to manipulate artifacts already on screen. Chat should change things, not just describe them.

Microsoft 365 Copilot

AI Products

Autonomy without transparency is a liability. When an AI agent acts, users need to see its reasoning — not the raw logs, but the business logic in plain language. The black box is a design failure.

ServiceNow AI Control Tower

AI Products

Autonomy without transparency is a liability. When an AI agent acts, users need to see its reasoning — not the raw logs, but the business logic in plain language. The black box is a design failure.

ServiceNow AI Control Tower

Design Craft

The split pane is the defining layout of AI-native products. One side: human intent. Other side: machine output. The tension between them is where the design lives.

Cursor 2.0, Hebbia

Design Craft

The split pane is the defining layout of AI-native products. One side: human intent. Other side: machine output. The tension between them is where the design lives.

Cursor 2.0, Hebbia

AI Products

Trust is earned at the permission boundary, not the interface layer. Hard governance gates — the ones that require an explicit human signature before anything executes — are a design feature, not a technical constraint.

Ramp Policy Agent

AI Products

Trust is earned at the permission boundary, not the interface layer. Hard governance gates — the ones that require an explicit human signature before anything executes — are a design feature, not a technical constraint.

Ramp Policy Agent

Design Craft

Progressive disclosure is more important than ever in AI products. Your default interface should be calm and minimal. The complexity lives one click deep — available when needed, invisible when not.

Datadog, ServiceNow

Design Craft

Progressive disclosure is more important than ever in AI products. Your default interface should be calm and minimal. The complexity lives one click deep — available when needed, invisible when not.

Datadog, ServiceNow

AI Products

The inbox metaphor is being reborn. Queue-based, triage-style AI suggestions — dismissible, rationale-included, one action per card — are how agents communicate with humans without overwhelming them.

Ramp, Glean

AI Products

The inbox metaphor is being reborn. Queue-based, triage-style AI suggestions — dismissible, rationale-included, one action per card — are how agents communicate with humans without overwhelming them.

Ramp, Glean

Design Craft

The diff view was invented for code. Now it's the most important UI pattern in AI products. Any interface where an agent proposes changes needs a before/after comparison. Review before commit — always.

Cursor 2.0

Design Craft

The diff view was invented for code. Now it's the most important UI pattern in AI products. Any interface where an agent proposes changes needs a before/after comparison. Review before commit — always.

Cursor 2.0

AI Products

Free-form generation fails in high-stakes domains. The more consequential the output, the more opinionated the artifact must be. Schemas, constraints, and enforced structure are features — not limitations.

Hebbia, Ramp

AI Products

Free-form generation fails in high-stakes domains. The more consequential the output, the more opinionated the artifact must be. Schemas, constraints, and enforced structure are features — not limitations.

Hebbia, Ramp

Design Craft

Spatial muscle memory matters more than people admit. Professionals rely on things being where they expect them. Don't let AI dynamically reorganize interfaces that people depend on under pressure.

Research synthesis

Design Craft

Spatial muscle memory matters more than people admit. Professionals rely on things being where they expect them. Don't let AI dynamically reorganize interfaces that people depend on under pressure.

Research synthesis

AI Products

Confirmation fatigue is a real failure mode. If you show humans too many diffs, they start rubber-stamping. Good AI governance pairs review interfaces with anomaly flagging — highlight what's unusual, not everything.

Research synthesis

AI Products

Confirmation fatigue is a real failure mode. If you show humans too many diffs, they start rubber-stamping. Good AI governance pairs review interfaces with anomaly flagging — highlight what's unusual, not everything.

Research synthesis

Design Craft

The timeline and the DAG are becoming primary UI elements. As agents branch, loop, and chain actions, users need a map of what happened and why. Sequential logic visualization is no longer just for developers.

LangGraph Studio, ServiceNow

Design Craft

The timeline and the DAG are becoming primary UI elements. As agents branch, loop, and chain actions, users need a map of what happened and why. Sequential logic visualization is no longer just for developers.

LangGraph Studio, ServiceNow

AI Products

Sandbox logic must perfectly match production. If your AI test environment behaves differently than live, you're not testing — you're creating false confidence. Fidelity between environments is a safety requirement.

Intercom Fin

AI Products

Sandbox logic must perfectly match production. If your AI test environment behaves differently than live, you're not testing — you're creating false confidence. Fidelity between environments is a safety requirement.

Intercom Fin

Design Craft

The best AI products make the agent's intent visible before execution, not after. Showing the plan — step by step, with human checkpoints — is what separates trustworthy products from impressive demos.

GitHub Copilot Workspace

Design Craft

The best AI products make the agent's intent visible before execution, not after. Showing the plan — step by step, with human checkpoints — is what separates trustworthy products from impressive demos.

GitHub Copilot Workspace

AI Products

Role-adaptive permissions aren't just a security feature — they're a design principle. What a CFO sees, what a controller sees, and what an auditor sees should be architecturally different views of the same data.

Glean, ServiceNow